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The Convergence of Paid, Owned & Earned Media

The Convergence of Paid, Owned & Earned Media

With the cultural and technological shifts we see in marketing today comes the need to identify, define, and standardize terms to streamline discussions in our diverse set of ecosystem connections. The Converged Media Imperative a white paper published by Altimeter Group, did a great job in providing details on how brands must Combine paid, owned […]

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How To Make Your Brand Presence Intact On Google’s SERP

How To Make Your Brand Presence Intact On Google’s SERP

note: This is a guest post by Michael Evans who is a contributing author at Phsacca.com Have you ever Googled your name? If not yet, at some point of time, you will surely be. Now, what do you see when you google your name? If you see sites or profiles that are not yours, I […]

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How To Promote Your Blog With Word Of Mouth Marketing

How To Promote Your Blog With Word Of Mouth Marketing

I know several bloggers who spend several thousands of dollars on promoting their blog via advertisements, SEO just so they can get more traffic to the blog. I am sure everyone has their own reasoning surround the investment, however I don’t have so many dollars lying around to spend so freely! This got me thinking […]

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Press Release Takes On The Fast Moving Train:Get Started In 3 Steps

Press Release Takes On The Fast Moving Train:Get Started In 3 Steps

Note: This is a guest post by Michael Chibuzor. (If you also want to guest post on this blog, check out the guidelines) Just like guest blogging, press release distribution is becoming popular in the blogosphere. It’s a proven web marketing system previously used by direct marketers. But I must caution you, you need to […]

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Buying A Product On Blogging Or Making Money Online? 7 Questions You Must Ask Yourself To Avoid Wasting Your Money

Buying A Product On Blogging Or Making Money Online? 7 Questions You Must Ask Yourself To Avoid Wasting Your Money

“Come up with my own product and sell it online” Was it included in your 2012 blogging goals too? With passive income taking a center stage, more and more bloggers are encouraged to come up with a product and sell it online. So naturally our blogging neighborhood is crowded with so many people trying to […]

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The 4Ps Of Internet Marketing Is Missing a 5th P!

The 4Ps Of Internet Marketing Is Missing a 5th P!

If you ever had to take a course on Marketing, you may have faint memories of a lecturer feeding you The 4Ps Of Marketing; Anyone tried to shred the 4Ps Of Marketing into pieces and make you swallow without tasting ? If you are one of those fortunate students who didn’t have to sit through […]

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